2012 VidCon: JennaMarbles Loves Beauty Vlogger Boot Camp
Posts tagged ulookhaute
Ready, Set, Rachel! Rachel won Beauty Vlogger Boot Camp (Season One) so it’s extra validating to see her succeed and become part of the u look haute and YouTube community. To kick it all off, we did a LIVE Google+ Hangout. It may be a web series to begin with…but producing a live episode of anything is still exhilarating, exciting—and exhausting! It’s fascinating to hear from our fans in real time. Check out the episode and our great shout-outs (including USA Today) below:
USA Today’s “TV on the Web” Feature:
Check out EXAMINER.com article, click HERE.
What a ride! Developing and executive producing Beauty Vlogger Boot Camp, Season 1 has been a whirlwind. This was my first online reality competition series. Previously, I’ve mostly worked on and produced comedy or studio-based, topical hosted series.
This series was developed and pre-produced in less than a month (led by our amazing producer, Emily Delaney Pedante). Casting alone typically takes six or more weeks on this type of show…but we had a hard premiere date of April 3, 2012 based on our partnership with YouTube (YouTube Original Partners Program).
Lucky for us, the pieces fell into place and we spent several days shooting the core challenge episodes in a North Hollywood studio. Our amazing post production team (aka Cameron Haslett!) pulled off a small miracle and our first episode set the pace for a memorable first season.
After the premiere, we stepped back and determined best ways to stretch the series for as long as possible. We were lucky enough to shoot original episodes with guest stars like Shane Dawson and add in a Bloopers and Playback episode.
Now, after 18 episodes, more than 85 total videos and 7 hours of content, I’m thrilled to unveil the finale of season one and our Boot Camp winner:
Stay tuned for details of Season Two coming very soon…
To re-watch Beauty Vlogger Boot Camp from the beginning, visit u look haute.
I attended my first VidCon in Anaheim, CA this past weekend. It was incredible to see the 8,000+ attendees who are true YouTube and online video fanatics. Everyone runs around with their channel name listed on a badge and you never know what YouTube ‘stars’ you’ll run into.
A personal highlight was bumping into MyDamnChannel’s DailyGrace (Grace Helbig). As a YouTube content creator, I’m always asked “What do you watch on YouTube?”—and my answer is DailyGrace! Two years ago I sent a mass email to my friends directing them to Grace’s videos. She’s hilarious and her comedy is perfectly suited for daily YouTube videos. Of course, I told her this embarrassing story (while finishing off my second vodka soda…). She was so humble, fun and cute. She even said hi the next day. Hopefully next time she’s in LA we can hang.
I also (re)met this year’s female YouTube stand-out, Jenna Marbles. I originally met Jenna a year ago at a random panel w/ BigFrame’s Sarah Penna. Back then Jenna totally flew below the radar. She was a raunchy, emo girl from Boston with one viral hit at the time (“How to Trick People Into Thinking You’re Good Looking”). Now she’s the top female on YouTube! And, even better, she LOVES our show “Beauty Vlogger Boot Camp.” So validating to know other YouTube personalities actually watch our content.
I’m already excited for next year’s VidCon to be bigger and better than ever. I really hope we can expand our presence and have a fun booth for people to stop by and hang with EQAL and u look haute, etc.
Take a look at some of the VidCon fun:
Rebecca Black Interview (JennaMarbles and DailyGrace Coming Soon):
Elle and Blair on “What’s Trending” w/ Shira Lazar:
We were featured on the YouTube homepage today! I’m especially proud of this one because ReNailz is our homegrown talent I plucked from EQAL’s team of bloggers. I saw her on-camera potential the second she opened her mouth (and never closed it!). She’s genuinely passionate about fashion and nail art—oh, and the nickname “ReNailz” didn’t hurt either!
Hopefully, this is the first of many homepage features incorporating the good stuff we’re cooking up.
Get your nailz did!